25 Instagram Username Ideas to Get Noticed

Your Instagram username clearly identifies you and your brand, both of which help you connect with the right audience. Whether you’re a content creator sharing gardening tips or a business owner marketing your products, finding the right Instagram handle is key to making a good first impression on new followers.

‍

Read on to discover 25 Instagram username ideas and learn how to choose the perfect one. 

Why Is Having a Good Instagram Name Important?

A good Instagram name sets the tone for the rest of your profile — here’s why it’s so important.

It Helps People Find Your Account

The best Instagram names clearly show who you are, preventing followers from confusing you with people with similar names, businesses, or accounts.

Like any social media platform, Instagram’s algorithm scans content for key terms to surface relevant search results. Using niche-specific keywords in your username can make your account more discoverable in search.

It’s a Key Element of Your Brand Identity

Good Instagram names give clues to what your brand is about, highlighting certain niches such as travel, fashion, lifestyle, or parenthood. Followers can get an idea of your content style before they even open your page.

It Makes a Great First Impression

Your Instagram username is the first thing people see when they search for your page or visit your profile. A unique, memorable name that reflects your brand can make a strong first impression, attract interest, and encourage people to explore your content. More views lead to higher engagement and follower growth, helping you expand your brand.

25 Best Instagram Username Ideas 

Below are a few Instagram name ideas to inspire you. 

Cool Instagram Username Ideas 

Cool username ideas catch viewers’ attention by using a play on words or combining multiple themes from your account.

• Pair your broad niche with your brand values — @EcoVibeWardrobe‍
• Use a play on words — @PawsomePupTails‍
• Describe your location and content focus — @CoastalFrameLab‍
• Use adjectives that explain your business or content — @GlamorousGreenBeauty‍
• Mention your business type and style — @NeonPixelCraft

Trendy Instagram Username Ideas

Trendy usernames use popular slang or fun alliteration to stand out from similar accounts.

• Use alliteration to help followers remember your name — @BoldBistroBites
• Describe your brand with slang — @MainCharEnergies
• Reference pop culture — @FetchFitsOnly
• Mention popular destinations — @BudgetDisneyAdventures

Stylish Instagram Username Ideas 

Stylish Instagram usernames can promote your Instagram aesthetic.

• Describe what you sell — @LumeLabsFlorals
• Mention your content focus and a characteristic about you — @ByteQuirky
• Explain your lifestyle — @TempoAndTerrain
• Discuss what you create — @EmberWovenWool
• Talk about your passions — @NeoInkTheory

Short and Sweet Instagram Username Ideas

Keeping your Instagram name short and sweet makes it easier for users to find your Instagram page and content.

• Combine your name and your hobby or craft — @AnnieMakesHats
• Add “Co” after your business name — @NocturneSpiritsCo
• Use adjectives that start with the same letter as your name — @BrilliantBoldBella
• Describe your content in two words — @DriftChisel

Personality-Based Instagram Username Ideas

Not all usernames have to connect directly to your niche — some can simply focus on your main personality traits.

• Combine your interests with your name — @MelodiesByMilo
• Describe your style — @RetroWithATwist
• Describe your knowledge base — @DigitalTrendsDecoded
• Make it cute and memorable — @HoneyChirpMagic
• Don’t overcomplicate it — @AimeeLovesTraveling

How to Choose the Perfect Instagram Username

Figuring out which username suits you best can be a challenge — here are a few tips to make this process a bit easier. 

Keep It Relevant and Concise

Instagram usernames can’t exceed 30 characters, so you’ll need to keep it concise. In addition to the platform’s limits, picking a short and relevant handle means followers can tell what your content or brand is about just by looking at your username. 

Check for Availability

When choosing a username, go to the search bar on Instagram and look for the name you want. If no other accounts pop up, there’s a good chance the handle is available. Once you sign up for the account, Instagram will tell you if the name is already in use. 

Get Feedback

Ask your friends, family, or even social media followers on other sites about your username, especially if you have more than one name you’re considering. You can even create a poll and have other people vote for their favorite. 

Consider Using Keywords

Using keywords in your username and profile is an Instagram hack that can help you navigate the algorithm. By using keywords in your username that describe your content, you increase the chances of your content showing up for users who engage with similar content.

Also, the more relevant your keywords are to what people look for on Instagram, the more likely your page is to show up as one of the first search results.

Keep Sponsorships in Mind

If you’re looking to get paid on Instagram in the future, create a brand-friendly username. Picking controversial terms and phrases might discourage companies from working with you. Instead, focus on highlighting your niche and content style.

Boost Your Instagram Content With Captions

Choosing the right Instagram username is one of the first steps to building a following online. However, to gain even more subscribers, you have to post engaging content that viewers will love and want to engage with. To do that, you need the support of a strong content creation tool.

Enter Captions, an editing platform that can help you create engaging Instagram video and story content and reach a wider audience with tools like the Instagram Video Editor, Instagram Story Maker, and AI Hashtag Generator. 

Improve your Instagram content strategy with Captions. 

FAQs

Can I Change My Instagram Username?

Yes, you can change your Instagram username as many times as you want. You can even change it back to what it previously was within 14 days, as long as another user hasn’t taken your old username.

However, if you have a large number of followers, changing your username isn’t recommended. It can make it harder for people to find your profile if they search for your old username or cause your engagement to decrease if your followers don’t recognize your new name.

Are There Any Restrictions on Instagram Usernames?

Yes, Instagram usernames are limited to 30 characters and can include only letters, numbers, periods, and underscores. Usernames must also not be in use by any other person.

Should My Instagram Username Be the Same as My Other Social Media Handles?

That’s up to you, but consistency is important when it comes to social media branding. Having the same handle makes it easier for users to find you across all platforms and strengthens your identity as a brand.

What’s a Good Username?

The best usernames suit your content niche and personality. If possible, including alliteration or rhymes can help people remember your handle better, which might help them find your content in the future.