January 15, 2025
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7
Min Read

5 Best TikTok Trends To Try in 2025

Learn how to find and use TikTok trends to improve your content. Explore different trends and get tips on creating your own to go viral on the platform.

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A hashtag icon on a light blue flame, surrounded by TikTok and additional hashtag icons.

Staying on top of TikTok trends is a clever way to keep your videos fresh, relevant, and engaging for your followers. From choreographed dances to creative challenges, each trend offers a chance to show your personality and connect with your audience.

Read on to learn about the different types of TikTok trends, where to find them, and how to create your own.

What’s a TikTok Trend?

A TikTok trend is a piece of content — typically a sound, dance, hashtag, or challenge — that gains widespread popularity on the platform. These trends often snowball into viral moments, spreading across the app and attracting thousands to millions of views in a short time. Since these posts tend to go viral, many creators want to join in, making the trend even more popular than before.

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Why TikTok Trends Are Important

Trends offer TikTokers a fast track to increasing reach and engagement by tapping into the content people are searching for, recreating, and sharing. When you participate in a trend, you increase your chances of landing on the For You Page (FYP), where the platform exposes your content to a broader audience. 

This helps grow your account as more TikTok users discover and follow your videos. Being part of trends also tells the TikTok algorithm that your videos are relevant and timely, making them more appealing to existing and potential followers.

For brands, trends are an opportunity to stay visible and show people they understand TikTok's culture. By joining the conversation, brands can humanize their image, increase audience interaction, and reach potential customers more organically. 

Whether you're a content creator or part of a more prominent brand, trends help you stay top-of-mind and establish yourself as an active participant in the TikTok community.

5 Types of TikTok Trends

TikTok trends come in many forms, each offering a unique way to attract audiences. Here are five common types of trends to explore.

1. Audio Trends

Audio trends revolve around catchy songs, funny dialogue, or viral sound effects. Popular audio can add a distinct vibe to your videos and increase their visibility.

For example, one Halloween, people started using the song “Oh Klahoma” by Jack Stauber in their posts. Often, creators bought art from a thrift store and painted ghosts into the picture, all while Jack’s song played in the background. As soon as viewers heard that song, they knew a fun Halloween-themed video was about to play.

2. Dance Challenges

In this trend, people replicate specific choreography to a popular song. You can also add a personal twist to the dance routine, which might go viral. It's a great trend if you enjoy showing off your dance moves while connecting with a broader community of TikTok creators who are making similar content.

One of the most popular examples of this is creator Real Adam Rose, who went viral for his original takes on the “Woah” dance challenge. 

3. Meme Trends

Meme trends involve TikTok users recreating or adapting a popular joke, situation, or cultural reference in their videos. These trends evolve quickly, and content creators typically put their own spin on them.

For example, the "How it started vs. how it's going" and "10-year challenge" memes became top TikTok trends, with creators sharing humorous, nostalgic, or inspiring before-and-after comparisons.

4. Effects and Filter Trends

TikTok’s library of effects and filters often inspires entire trends. These trends challenge creators to use a specific effect in creative or unexpected ways, whether it’s an artistic filter that transforms the video’s aesthetic or a fun effect like the green screen. 

One fun example is the singing filter that has users hitting the notes from the classic “Do Re Mi” scale. On the screen, a floating ball is trying to go through a hole in a wooden board, and creators have to sing a note correctly to get the ball in the right position.

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5. Hashtag Challenges

Three TikTok screenshots featuring different women reading and discussing books.

Creators and brands typically start hashtag trends to encourage participation around a specific theme. Users join these challenges by creating videos under a designated hashtag, helping build a community around its cause, and increasing awareness so more people join.

For example, the “BookTok” community is a popular TikTok group that discusses books and literature. Other popular hashtag trends include the #InMyDenim challenge by Guess and the #SavageChallenge, where dancers showed off their best moves to Megan Thee Stallion's song "Savage."

Where To Find New TikTok Trends

Staying ahead of current TikTok trends can help you create relevant content for the platform and boost your brand visibility. Here are a few reliable places to discover what’s trending on TikTok:

  • Browse TikTok's Explore pages — TikTok's Discover Tab and FYP highlight trending searches and popular content, making it easy to spot what's gaining traction. Scroll through these pages to find new trends before they become saturated, giving you an edge when creating new videos.
  • Look out for trending hashtags — Search for trending hashtags to discover new challenges, audio, and meme formats gaining momentum on TikTok. The algorithm favors content with these hashtags, so use them in your videos to bring in more views from users interested in similar topics.
  • Watch other creators' videos — Follow popular creators or influencers in your niche to stay aware of the latest trends. These folks often jump on trends early, giving you a sense of what's hot and how to adapt it to your style or audience.
  • Find popular trends from other platforms — TikTok trends often spill over from different social media platforms like Instagram, YouTube, or X (formerly Twitter). Keep an eye on these apps, especially creators who cross-promote their content, so you can spot trends before they fully take off on TikTok and get a head start.

How To Create a TikTok Trend

Creating a TikTok trend can spark a wave of engagement from the rest of the community. While starting a trend is part creativity and part timing, here are some things to consider to improve your chances of going viral.

Tap into Relatable Themes

Trends often resonate because they capture universal feelings, shared experiences, or common humor. Think about trending TikTok topics or scenarios that your audience can relate to. Then, find a unique angle to separate it from the crowd. Whether it’s a humorous take on a daily routine or an interesting storytelling format, relatable content is more likely to encourage others to join in.

Use Catchy Audio or Music

Audio plays a huge role in creating emotions for TikTok trends, so choose a memorable sound. This could be a snippet of a popular song, a clever voiceover, or even an original sound you create. Adding a call to action in your audio, like “Show us your version!” or “Try this challenge,” can inspire others to jump in and create their own videos using your audio.

Keep It Simple

Trends that are easy to copy tend to spread quickly, so keep your concept simple enough that anyone with a smartphone can participate. The format could be a short, straightforward dance move, a quick storytelling prompt, or a fun challenge. The easier it is to do, the more people will want to join.

Use Creative Hashtags

Promote your trend with a unique or catchy hashtag to make it easier for others to find and use. Share it across your social media platforms and encourage followers to try it out. Commenting, sharing, or even dueting with those participating can create a snowball effect, helping the trend gain traction and encouraging others to jump in.

Be Authentic and Avoid a Salesy Tone

People use TikTok primarily for entertainment, so creating authentic and genuinely fun content is better for trends than promotional videos. Creators are less likely to participate if your trend feels like an ad. Instead, use it as an opportunity to connect with your audience in a way that feels approachable, casual, and enjoyable. Embrace your personality, and don’t hesitate to show the real, behind-the-scenes side of your life or creative process.

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Make Your TikTok Videos Stand out With Captions

Staying up to date with TikTok trends helps you create fresh content to reach new audiences, whether content creators or consumers.

With Captions' TikTok Video Editor, you can automatically create viral-worthy videos. Add captions and emojis to give your videos an extra layer of fun and personality. The app also has built-in multilanguage support to translate your videos for a global audience.

Stay on trend and make viral videos with Captions.

By
January 15, 2025
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7
Min Read
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